In a French Civil court, the use of the
trademarked word ''Juventus'' by Unibet and William Hill, in slogans or comments
used to promote their online betting activity was deemed to be
''counterfeiting''.
Utilising the name of a football team in any text on the
website, other than is completely required to offer the bet, was found to be
counterfeiting the name.
A fine of €1 each was imposed on
Unibet and William Hill
to be paid to Juventus. Besides this, the defendants
had to pay legal fees amounting to €10,000.
What are the implication of this? Does this mean that
betting companies offering bets on Tennis, football, horse betting, have to be
careful each and every time they use a particular word on their site? We have to
wait and see what the consequences will be!
The French verdict contradicts a ruling delivered earlier by
a court in Belgium and is likely to be appealed.
See also:
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